Competitors
Competitors: who appears in the AI answer instead of you?
Several businesses can appear in the same AI answer. GeoRank shows whether your competitors are present in those answers, and what share of the mentions you represent.
Illustration – with example data.
You are not alone in an AI answer
Generated answers often name several businesses. If your competitor is mentioned and you are not, the decision goes their way.
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Appearing together
The same question can list several businesses.
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Not visible by itself
Your own queries do not show who appears how consistently.
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Comparison is needed
Your own change alone can be misleading if the market moves too.
Definition
Share of Voice is the share of your mentions among the measured AI answers, relative to the competitor mentions. GeoRank calculates it in a deterministic, explainable way: your mentions / (your mentions + competitor mentions).
What does GeoRank show?
Alongside your own visibility you also see the presence of your competitors.
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Competitor visibility
For which questions the tracked competitors appear.
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Share of Voice
Your share of the mentions compared with competitor mentions.
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Competitor mentions
Competitor mentions in the measured AI answers.
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Per-question breakdown
Where you win and where you fall behind, question by question.
- Competitor mention
- The appearance of the tracked competitors in the measured AI answers.
- Competitor visibility
- A question-by-question comparison of your presence and your competitors'.
How does the comparison work?
The same measurement is used to assess both your own and your competitors' presence.
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Adding competitors
You add the competitors you want to track to the project.
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Measurement
Questions are measured in AI systems; competitor mentions are recorded from the same answers.
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Comparison
The mentions produce the Share of Voice and a per-question picture.
Why is it useful?
The benchmark is the market, not only your own previous state.
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A realistic benchmark
You compare with your competitors, not only with your own past.
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Priority
It shows for which questions the difference is the largest.
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An explainable number
Share of Voice comes from a documented formula, not from an estimate.
Related features
GeoRank features build on each other — the related pages are worth a look.
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AI mentions
Whether AI systems mention your brand for a given question, and in what position.
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Trends
How your AI visibility changes over time instead of a single snapshot.
Frequently asked questions
The most common questions with short, factual answers.
What does Share of Voice mean?
Your share of the mentions in the measured AI answers, relative to competitor mentions: your mentions / (your mentions + competitor mentions). It is a deterministic number, not AI-generated.
Does GeoRank "beat" my competitors?
No. GeoRank measures, compares and recommends. It cannot influence — and does not claim to influence — how competitors appear in AI answers.
How many competitors can be tracked?
It depends on the plan. The START plan includes tracking 3 competitors; larger plans offer more questions and a more detailed analysis.
See where you stand against your competitors
Start the free AI audit and get a picture of how you appear in AI answers.